US Consumers and Economic Outlook Landscape: iGen and Millennials Focusing on Improving Personal Finances


Published on : Apr 26, 2018

Albany, New York, April 26, 2018: A new research study titled, “Consumers and the Economic Outlook - US - APRIL 2018” has been added to the vast repository of Market Research Hub (MRH). The research study offers in-depth analysis and insights on the US consumers and economic outlook. According to the study, the US economy has shown remarkable growth in 2017 in spite of the turmoil in the political landscape.

Overall, the GDP has been witnessing an increase for 17 quarters, and the consumer confidence also continues to witness an increase. Further, decline in unemployment levels has given an impetus to overall perception and consumer spending. The research study offers in-depth analysis on the key factors that are likely to influence the consumer outlook during the assessment period.

According to the research study, the economic indicators for the US economy remain strong for the second quarter of 2018. The personal finance segment in the US is likely to remain significantly higher than the overall US economy. Commenting on the current financial situation in the country, the report opines that nearly 40% of consumers in the US consider their situation as healthy. The trended data is implying that there is a slight regression to the mean. The rating of the iGen financial situation is currently rated as healthy.

The research study offers in-depth analysis on the key factors that are influencing consumer behavior. According to the research study, a majority of consumers in the US currently consider that their financial situation is likely to improve in the future. The iGen consumers in the US are confident about the future, and the confidence levels in this demographic continue to be the highest among all the demographics.

According to the report, a significant majority of consumers in the US is focusing on saving money by improving personal finances. The millennials and iGen generation are focusing on increasing their wealth and improve their personal finance through entrepreneurship and growth in their respective careers. In addition to spending on the basics, the millennials and iGen generation are also looking to spend wisely on leisure, with travel being one of the most preferred leisure activities. The iGen demographic is planning to save more money than their previous generations, and this is likely to provide an impetus to the saving landscape in the US.

Overall, the research study offers holistic analysis and insights on the US consumers and economic outlook. Stakeholders in the market can gain valuable insights on the key factors that are promoting growth in this landscape.

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