Ireland Convenience Store Retailing: Intensive Consumer & Top Brands Assessment till 2021

Published on : May 22, 2017

Albany, New York, May 22, 2017: The convenience store retailing sector is witnessing major developments recently owing to the surge in the percentage of shoppers. Looking into this growth, a new study is included to the vast repository of Market Research Hub (MRH), with the title ‘’Convenience Store Retailing - Ireland - April 2017‘’. The study aims to offer an in-depth analysis of the major factors such as leading players and market behavior; as well as the study of the specific needs of potential consumers, especially in Ireland, during the forecast period of 2012 to 2021.

Currently, the convenience store retailing industry is booming due to the purchasing requirement among certain groups of people. The report begins by presenting an overview of the sector, alongside the applications and classifications. Later, the study focusses on the impact of online and mobile retailing over the market. By evaluating the market drivers and market size during the given forecast, the report enables in designing the work production according to the market.

Another key feature of this report is the evaluation of the top players in this highly prospective market. Some of the most influential brands and players in this study are Tesco, Musgrave, Henderson’s Group NI, BWG Group, Costcutter Supermarkets Group, Co-op food, Gala, Applegreen, M&S Simply Food and the Barry Group. This section also talks about the competitive strategies used by these key players; as well as about the latest plans used by companies such as Co-op and M&S. Moreover, the study offers extra guidance to retailers about the competition from online sales, alongside the need for precise responses from consumers. Key innovation such as virtual shopkeepers, subscription services and faster speeds in mobile payment technology, helps in being up-to-date in this competitive market.

In the entire study, there is thorough analyzation of the consumers considering some profitable parameters. These factors are namely, the type of products and services bought at convenience stores, the ways that customers have used the convenience stores as well as the locations, including the frequency of store usage. It also reveals useful data about the specific retailers used by these customers, the major drivers (such as football season) and age groups (such as millennials).

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Additional knowledge on consumers in terms of age, gender and products such as newspaper, magazines together with lottery games are also available from this useful report. Such essential consumer-wise data helps in selling more products according to each group and needs. This intelligent report regarding the entire retailing process helps in increasing sales.

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