Utility of Cybersecurity across Verticals Such as Finance and Health Fosters Growth in Cybersecurity Market


Published on : Jul 20, 2018

Albany, New York, July 20, 2018: Maintaining data security pertaining to personal identity and finance is a driving factor for the rapid adoption of cybersecurity across industry verticals. Additionally, mounting cyber-attacks encouraged by proliferated digitization has also contributed significantly towards adoption and corresponding growth of cybersecurity market. In its recent report addition titled, 'Datasheet on Global Cybersecurity Market (2018-2023)', Market Research Hub (MRH) critically examines the implications of ongoing development on the holistic growth of cybersecurity market.

AI in Cybersecurity: Emerging Top Trend in Cybersecurity Market

To aptly address cyber-attacks instances, incorporation of technological novelties is prime. Adoption of machine learning and AI renders increased dexterity in identifying and mitigating cyber-attacks. Leading service providers are investing reasonably towards development of precise cybersecurity solutions, incorporated with ample technological expertise to resonate industry demands. Mergers and acquisitions appear to be ideal means employed by companies to harbor precedence in cybersecurity market.

In a recent development, ace cybersecurtity developer FireEye has recently inked a deal to acquire X15 Software. With this deal sealed, FireEye will have enhanced capabilities in security management. X15 Software's offerings enable enterprises to improve big data analytics as well as facilitate enterprises to attain and manage security data from different environments such as on-premise and hybrid cloud. This acquisition will empower FireEye to reach out to a large client base and offer them customized cybersecurity solutions that offers optimum security platform, thereby ensuring profitability in cybersecurity market.

Further, to further enhance its security solutions, leading cybersecurity market player, Fortinet has recently expanded its capacities by acquiring Bradford Networks, an expert in network security. This venture will allow Fortinet to incorporate IoT security solutions, enabling it to serve large enterprises with improved cybersecurity services. With this deal in place, Fortinet is aimed at positioning itself favorably in the competition matrix of cybersecurity market.

Encryption Services Posed Maximum Demands in Cybersecurity Market 

Vital statistical data encapsulated in the report present a comprehensive overview of segments prevailing in the market. This section of the report enlists service type and end-user applications as chief segments prevalent in cybersecurity market. Based on type, cybersecurity market is split as identity and access management, encryption, governance, risk and compliance, unified threat management, security information and event management. ON the basis of end-user applications, cybersecurity market is categorized as aerospace and defense, financial service, telecommunication, health and others. Complete summary of market segmentation allows readers to identify the segment associated with maximization of revenues, besides gaining insights about the contribution of segments in driving revenue generation in cybersecurity market.  

Alongside, the report offers a wholesome description of geographical distribution of cybersecurity market. Based on regions, cybersecurity market is fragmented as Europe, North America, Latin America, Asia-Pacific, and Middle East and Africa. Based on regional segmentation, readers can gauge various marketing tactics and tools administered by leading companies in various regions of cybersecurity market. Also, the report briefs readers about the impact of these tactics on end-user behavior and response.

Key Players in Cybersecurity Market

Based on report postulates, readers can adequately understand the effectiveness of marketing practices in steering favorable end-user response. Market players can carry out detailed analysis of these practices to decipher key insights. Based on these insights market players can demonstrate profit oriented marketing plans and investment decisions that garner revenues and ensure sustenance in cybersecurity market. Key players identified in cybersecurity market include, Symantec Corporation, Check Point Technology Ltd., Paloalto Networks, Fortinet and FireEye.

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