Germany DIY Retailing Estimation by Consumer and Companies - May 2017

Published on : Jun 16, 2017

Albany, New York, June 16, 2017: DIY retailing in Germany is comparatively stronger since the last few years due to varying reasons. However, the recent situation focuses on the specialists that have struggled to maintain their share as the non-specialists, and particularly the online giants Amazon and eBay. To elaborate in detail, Market Research Hub (MRH) has recently added a report titled as “Germany DIY Retailing - May 2017” to its vast research database. The report provides a detailed overview of the DIY retailing market in Germany seeing various aspects of consumers, the market drivers, and the leading specialists.

The report initiates with the executive summary of the market detailing the size, consumer confidence for the Germany DIY retail market, channels of distribution, and the discussed sector size & forecast. Further, the leading specialists are listed for their key metrics and market share. The issues and insights of the DIY retail market along with the market analysis is carefully enclosed in the report.  It has been found out that, the main issue included in the report is that the market should appeal the younger generation. The market analysis shows that a strong economy leads to growth in consumer spending. Moreover, inflation was low through 2016 but has increased in 2017, as well as the sales through specialists have been weak. Also, the market drivers and leading specialist are detailed in the report for the benefit of the readers. The listed leading specialists detailed in the study are OBI, Bauhaus, Hornbach, and Screwfix. The study shows that OBI is the market leader, whereas Bauhaus is catching up in the DIY market. Furthermore, Hornbach has trialed the urban stores and recently Screwfix has put expansion on the pause.

In the continuing section, the consumers are discussed with their shopping preference, participation in DIY activities and attitudes towards it. The consumer study shows that Amazon is as popular as OBI. Also, the reports tells that the appeal of specialists skewed towards homeowners over three-quarters has benefited the DIY sector. Lastly, the top leaders of the Germany DIY retailing are featured in the report coupled with the customer outlook, the innovations by the company, company background, company performance, estimated group sales performance for 2012-16, outlet data and the retail offering. The various leaders of the market listed in the researched study along with the above details are Hagebau, Bauhaus, Hornbach Baumarkt, Kingfisher Group, Obi and Toom Baumarkt.

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