Global Dry Shampoo Market Set to Grow Exponentially Due to Changing Consumer Preference for Natural & Organic Hair Care Products 2017 - 2022


Published on : Oct 24, 2017

Albany, New York, October 24, 2017: Dry shampoos have been on the rise over the last few years. Presently, it has been analyzed that the global dry shampoo market is gaining from a number of favorable factors. Firstly, dry shampoo has stimulated the interest of the growing working-class population, globally, who are looking for hair products that do not require much time for application suitable for their hectic lifestyle. Dry shampoo is top suited in this scenario, as frequent use of regular shampoo leads to loss of strength and sheen of hair. Recently, a study titled “Dry Shampoo Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2017 – 2022” has been published to the online repository of Market Research Hub (MRH), which offers a holistic outlook of the market covering market trends, factors in the current market along with industry growth prospects from 2012 to 2017, and forecast to 2022. To provide better and accurate results, the report majorly focuses on some of the prime regions including the Middle East and Africa (MEA), Europe, Asia Pacific except Japan (APEJ), Japan, North America, and Latin America.

Dry shampoo is a positive alternative to liquid shampoo. It leaves hair looking and feeling refreshed without washing. The need for frequent hair washes and increasing recognition of the ill-effects of regular shampoo is leading to the increasing preference for natural variants of dry shampoo among the population, especially working-class population. According to the study highlights, the global dry shampoo market will expand at a CAGR of 6.2% between 2017 and 2022 in terms of revenue. Expanding at this pace, the market is likely to become US$4,110.6 mn by 2022-end from its estimated worth of US$3,043.5 mn in 2017.

In the first part, the report talks about the precise market overview, including a market snapshot which provides information of various segments and sub-segments. The research then shifts focus towards the major dynamics, including drivers, trends, opportunities as well as restraints in the global dry shampoo market. Looking to the growing preference of consumer towards natural ingredients products, a number of hair care brands have introduced natural and organic variants of dry shampoo, which as a result increasing the sales of dry shampoos.

This report further studies the global dry shampoo market based on a few parameters, including form type, function, demographic, distribution channel, and geography. In terms of geography, North America is anticipated to lead the global dry shampoo market in 2017 and anticipated to display a significant CAGR of 5.8% between 2017 and 2022. Dry shampoo comes either in spray or in powder form, which mainly works for anti-dandruff, color protection, hair loss prevention and others.

The final section of the report deals with the competitive landscape which highlights the key players that are operating in the dry shampoo market along with details such as business positioning, financial standing, and SWOTs. The Unilever Group, Kao Corporation, Shiseido Company Limited, The Procter and Gamble, The Estee Lauder Companies Inc., Church & Dwight Co. Inc., Revlon Inc., Henkel AG & Co. KGaA, L’Oreal SA, and Coty Inc. are the key players in the dry shampoo market profiled in this report.

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