Published on : Aug 28, 2018
Albany, New York, August 28, 2018: Pizza has been adapted to more cultures and cuisine than most other dishes around the world. Over the years, people, especially the young population has developed a craving for pizza. This food item holds a combination of varied parts: crust, vegetables, cheese, sauce, meat or other proteins. A fresh study, focusing on the global market scenario of pizza has been broadcasted to the wide database of Market Research Hub (MRH), which is titled as “Global Pizza Market: Industry Analysis & Outlook (2018-2022)”. The study presents the holistic outlook of the market covering market trends, factors along with industry growth prospects from 2012 to 2017, and forecast to 2022.
With an extensive nine-year forecast of 2018-2022, this intelligent study provides a complete outlook on the market’s growth in terms of value (in US$ Mn) and CAGR across global as well as key regional markets. Regions underlined in the study include Europe, North America, Asia-Pacific, Latin America and Middle East and Africa. For its readers, the report majorly covers different sections on market definition, market dynamics including the key drivers, restraints and trends that are governing the market.
Key Highlights from the Report
In the year 2017, the global pizza market increased at a credible rate. As per the active research evaluations, the market is expected to grow at a significant rate in future due to the introduction of organic ingredients, rising use of social media and preferences of consumers for online ordering. Some of the major market drivers of pizza mentioned in the report include rising disposable income, rapid urbanization, advantages of technology and infrastructure, increased brand preference and rising pizza franchisees across the world.
On the basis of geography, the United States dominated the global market owing to several innovations in pizza toppings and increasing working class in the region. Apart from that, Chinese and Indian pizza markets are emerging out as the most favorable destination to launch new products. The importance and awareness of the technology are becoming the focus for other regions as well, which would lead to an extraordinary growth for the pizza market in the coming years.
Moving further, the study highlights opportunities present in the market on the basis of format distribution, CFS type, operator type and market forecast of home delivery/take away in terms of value. It has been identified that the home delivery segment estimated to dominate the market. Advancement in technology like online branding and introduction of smartphone applications to pay the bills has changed the scenario and is further expected to show encouraging growth of the market.
As the report concludes, the report also provides extensive competitive analysis and profiles of the principal companies in the industry, including Papa Murphy’s Holdings, Papa John’s International, Domino’s Pizza and Yum! Brands.
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