Published on : Nov 03, 2017
Albany, New York, November 3, 2017: The global gummy vitamins market is likely to grow at a CAGR of over 5% through 2025 and surpass US$ 4 billion in revenues, according to a new research report added to the repository of Market Research Hub (MRH). The report titled “Gummy Vitamins Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2017 – 2025” offers comprehensive insights and analysis on the key trends that are likely to shape the global market for gummy vitamins during the forecast period.
According to the report, the gummy vitamins market is being influenced by popularity of these products not just among children, but also among adults. Originally, targeted at offering vitamins to kids who were not keen about ingesting pills, these vitamins have steadily gained popularity among adults as well. Owing to these factors, the global gummy vitamins market is likely to grow at a steady pace during the forecast period.
Other key factors influencing the growth of this market including increasing focus on preventive care and the growing concern about malnourishment in children. These factors are likely to create sustained demand for gummy vitamins during the forecast period. However, increasing risk regarding over-consumption of gummy vitamins can hinder market prospects during the forecast period.
According to the report, the key players in the global gummy vitamins market include ABH Labs, LLC, Gimbal Brothers, Inc., Santa Cruz Nutritionals, Vitakem Nutraceutical Inc., Ernest Jackson, Boli Naturals LLC, Nutra Solutions USA, Ferrara Candy Company, Softigel, Melrob Group, Makers Nutrition, LLC, Bayer AG, Contract NUTRA, F. Hunziker + Co AG, and Sirio Pharma. Among these, Bayer AG has a significant hold over the market, owing to its wide outreach and targeted focus on different demographics.
Between single vitamin and multivitamins, the demand for latter is higher, owing to wide range of product offerings. The sales of multivitamins are likely to remain higher than single vitamins throughout the forecast period. However, the single vitamins segment is also likely to grow at a steady pace during the forecast period.
North America, led by the U.S., continues to be a leading market for gummy vitamins globally. The demand for gummy vitamins in North America is driven by increasing geriatric population, which is focusing on supplementing their dietary requirements. In addition to North America, the other key region that is central to the growth of the market is Asia Pacific. The region is home to a large population, which has become increasingly aware about their health and wellness requirements. These factors are likely to boost the gummy vitamins market in the region.
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