Published on : Dec 27, 2017
Albany, New York, December 27, 2017: A new research study offering insights and analysis on spending on health and wellness among Hispanics has been added to the comprehensive repository of Market Research Hub (MRH). The report titled, “HISPANICS AND HEALTHY LIFESTYLES - US - DECEMBER 2017” opines that awareness on the importance of health and wellness remains high among Hispanics, however, this awareness has not been translated into concrete action owing to a number of factors. The report is a valuable source of information for stakeholders looking to gain an understanding on the key factors that are influencing health & wellness spending among Hispanics.
According to the report, although a significant percentage of Hispanics are obese, a combination of complacency and confidence has meant that spending on health & wellness has remained limited. The market perspective section of the report offers credible information, such as the tendency of Hispanics to not count the calories, consumption of aerated drinks, and openness towards new cuisines among bicultural Hispanics. The report also opines that Hispanic millennials are not as proactive towards health and wellness, as millennials in other demographics. The group mindset among Hispanics is both a boon and bane, and can have an impact on easy access to healthy diet.
The report also discusses in detail the key barriers to healthy eating among Hispanics. The median household income, along with statistics on obesity among 18+ millennials is also offered in the report. Technology is playing an important role in shaping up the adoption of health and wellness products among Hispanics, and the trend is likely to continue in the future as well. The recent Whole Foods acquisition by Amazon can have an impact on the market, as value-seeking Hispanics are likely to buy products from the new entity. The high cost of certain products has been identified as a barrier to full adoption, and it is highly likely that a decline in prices can influence more Hispanics to spend on health and wellness products.
The attitudes towards staying healthy have also been discussed in the report, with older women showing a higher level of cynicism and skepticism towards health and wellness information. In contrast, Hispanic fathers are more confident in their approach towards information seeking. According to the report, personal influencers are more likely to impact the demographic rather than outside societal factors. Improving impressionable and opportunities in this demographic is also discussed in detail in the report.
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