Naturally Derived Sweeteners Market Prospering Due to Growing Health and Wellness Trend


Published on : Dec 05, 2018

Albany, New York, December 5, 2018: Unlike non-nutritive sweeteners, natural sweeteners are metabolized and go through transition as they pass the body. In recent years, natural sweeteners such as honey, molasses, maple syrup, agave syrup, stevia, sorbitol & mannitol and xylitol, to name a few, have garnered attention of consumers and manufacturers alike. There has been an upsurge in the research and development expenditure to decipher and unravel naturally derived sweeteners with innovative novel products. These insights are according to the report titled, “Naturally Derived Sweeteners Market: Global Industry Analysis 2013-2017 and Opportunity Assessment 2018-2028,” which has been recently added to the repository of Market Research Hub (MRH). According to the study, naturally derived sweeteners market is estimated to register a CAGR of 5.5% during the assessment period.

In the past few decades, demand for low caloric or non-caloric natural sweeteners in the food & beverage industry has soared. Undoubtedly, consumers’ preference has transitioned in lowering sugar content and swapping white sugar for low-caloric sweeteners.  Among all the sweeteners, stevioside stands out as different studies (Ghanta et al., 2007; Shivanna et al., 2013 and Barba et al., 2014) have vouched for it. Studies reveal stevioside to being a source of mineral, anti-oxidants, vitamins and antimicrobial.

On the account of unrestrained urbanization and increase in discretionary income, consumers are spending more on processed and on-the-go meals which is fueling the growth of naturally derived sweeteners market.

Naturally Derived Sweeteners Market: Report Synopsis

The report provides a thorough assessment on naturally derived sweeteners market. Besides, the report delves into the drivers responsible for the development of naturally derived sweeteners market and restraints for it. Besides, the report gives insights on the trends and opportunities of the market.

Segregation of the market gives a bird’s eye view on the market. The market has been segmented on the basis of product type, form, nature, end-use, sales channel and region.

The report starts with executive summary followed by market definition and taxonomy. Further, the report delves into macro-economic factors and opportunity analysis having an impact on the market directly or indirectly. The final section incorporates competitive landscape with the dashboard view assessing the product offering, prominent strategy, total revenue and value chain. The final section provides a comparative assessment of prominent companies in the market.

Naturally Derived Sweeteners Market: Research Methodology

An exhaustive research methodology has been embraced with regards to providing a research approach incorporating of secondary and primary research. The insights in the report is the result of an in-depth secondary research, primary interviews and in-house reviews by panel of experts. One of the unique features of this report is that analysis has been done on the basis of absolute dollar opportunity which is often shunned while projecting the market. Further, data modeling approach has been perused by assessing the total acreage of palm, coconut, monk fruit, stevia and other, amount consumed directly vis-à-vis amount used for processing into extract applied in the production of sweeteners.

The secondary research embodies Factiva & Hoovers, company annual reports and publications. The primary research embodies face to face interviews, phonic interviews and e-mail interaction. To furnish the readers with an unbiased report, a panel of expert analyzes the data collected from various sources.

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