Global Outbound Telemarketing Market Expected to Bode Well in the Coming Years, Asia Pacific Dominates in Terms of Revenue 2017 - 2025


Published on : Jan 24, 2018

Albany, New York, January 24, 2018: In today’s technological world, companies can now easily reach consumers by launching the targeted online pay per click campaigns and market via social media. As the businesses across the globe are discovering opportunities to reach out to a larger consumer base, outbound telemarketing is increasingly emerging as one of the leading, most effective, and economical marketing tactics. Market Research Hub (MRH) has been freshly added a study titled “Outbound Telemarketing Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2017-2025” to its wide repository, which provides a comprehensive analysis of the current as well as future growth projections for the market. In order to explain the intensity of competition in the market, the report has been segmented geographically into major regions including North America, Europe, Asia Pacific and the Middle East and Africa.

According to recent study findings, the global outbound telemarketing market will reach a valuation of US$12,201.4 Mn by 2025, registering a CAGR of 3.7% during the forecast period from 2017 to 2025. It has been analyzed in the study that business organizations are more inclined toward outbound telemarketing due to reasonable cost of setting up a call center. Additionally, it saves travel expenses and addresses customer queries. In recent years, rise in demand for both business-to-business and business-to-consumer services is responsible for the overall growth of the global outbound telemarketing market.

Research Key Insights

The detailed report also identifies and analyses the emerging trends along with major drivers, challenges and opportunities in the global outbound telemarketing market. One important section of the report explores segmentation of the global outbound telemarketing market on the basis of application and type. Based on application, the market has been further classified into BFSI, consumer goods & retail, consulting (education, job, etc.), IT & Telecom, Government, and others. By type, the outbound telemarketing market is classified into business to business, and business to consumer.

In order to retain the competitive edge in the diverse telecommunication industry, enterprises are focusing on providing enhanced services to their consumers with respect to aspects such as connectivity and quality of communication. The BFSI segment among several applications, followed by consulting, are also some of the leading revenue contributors to the worldwide outbound telemarketing market.

From a geographical viewpoint, Asia Pacific is expected to dominate the global Outbound Telemarketing market. Other factors responsible for the growth of the market include advanced skills of automation, focus on account-based marketing, the declining prices of data and voice transmission over the last decade, and advances in information technology.

Later, the report covers detailed competitive outlook that includes market share and profiles of key players operating in the global market. Leading players discussed in the study include Teleperformance Group, Inc., TeleTech Holdings, Inc., Atento S.A., MarketOne International LLP, Concentrix Corporation, Alorica Inc., Arvato AG, and Convergys Corporation.

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