Published on : Jul 18, 2018
Albany, New York, July 18, 2018: Market Research Hub (MRH) has freshly publicized a study titled “U.S. Digital Gaming Market (2015-2023)” to its massive repository, offering readers a clear perspective of the US market along with specific trends occurring in the region. In order to provide detailed information, the report utilizes in-depth qualitative insights, historical data, and verifiable projections about market size. The estimates featured in the report have been derived using proven research methodologies and assumptions. Some of the prime aspects of the study include market size and growth, trends and strategies, segmental analysis and regional overview.
First of all, the readers will infer the details about digital gaming along with its scope among marketers. It has been analyzed that digital games have always been a favorite choice of entertainment for the people of the region. Therefore, the U.S. is projected to be one of the most prominent digital games market in the world.
Key Insights from the Report
• With a growth in the average income of U.S. households, the purchasing power of people has gone up rapidly, resulting in an increase in expenditure on games. It has increased from 3.2% to 4.3% in the 15-24 years category and from 2.9% to 5.6% in the 25-34 years category in 2014-2015, further boosting the strong economic backbone of the economy. This is expected to result in higher expenditure on digital games in the coming years and will increase adoption of digital gaming in the United States.
• Moreover, the research presents an analysis of major events that take place in the US market and how the market is transforming. In recent years, there has been a transformation in the distribution channel of the games in the country. The research study shows that game sales via digital means are dominating the U.S. games market while boxed games are slowly becoming the second choice.
• The analysts of the report also stated that the total consumer spending on video gaming has increased rapidly in the last few years at ~16.48% CAGR in the U.S. Besides, the high growth of interest in eSports and virtual-augmented reality, bashed with the increasing prevalence of digitally downloadable games are expected to drive the Digital Games market forward in the country. With the introduction of events like eSports in the U.S. supported by astounding internet connectivity at 14-17 Mb/s as on 2016, the U.S. stands as a significant market for the growth of online gaming.
• For a comprehensive understanding, the market has been segmented into by platforms, revenue models and genres. By platforms, the market is segmented into PC games, mobile games, and console games. Among these segments, console games are the most significant revenue generator while mobile games have exhibited the fastest growth rate. By revenue models, it covers Freemium, Pay to Play, and Advertising. On the basis of genres, the study covers sports, shooter, role- play action, strategy and others.
The final section of the study presents an exhaustive analysis focusing on the prime players operating in the marine propulsion market. They are Activision Blizzard, Electronic Arts, Take Two Interactive, Zynga, Microsoft Corporation, etc.
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