Country Profile: Bakery & Cereals sector in Colombia

Country Profile: Bakery & Cereals sector in Colombia

May 2017 GlobalData Bakery Products145 Pages Price :
$ 875
Country Profile: Bakery & Cereals sector in Colombia

Summary

GlobalDatas Country Profile report on the Bakery & Cereals sector in Colombia provides insights on high growth markets to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

The Bakery & Cereals sector in Colombia is driven by increasing demand for convenient food options, supported by high degree of urbanization and a large base of young population in the country. Of the 11 markets the Bread & Rolls market is the largest in value and volume terms, while the Energy Bars market is forecast to register the fastest growth during 2016-2021. The sector is fragmented with top five brands accounting for just 23.6% share in 2016. Food & Drinks Specialists is the leading channel for the distribution of bakery and cereal products in the country. Flexible Packaging is the most commonly used packaging material in the sector.

What else is contained?
- Market data: Overall market value and volume data with growth analysis for 2011-2021
- Category coverage: Value and growth analysis for Baking Ingredients, Baking Mixes, Bread & Rolls, Breakfast Cereals, Cakes, Pastries & Sweet Pies, Cereal Bars, Cookies (Sweet Biscuits), Dough Products, Energy Bars, Morning Goods, and Savory Biscuits with inputs on individual category share within each market and the change in their market share forecast for 2016-2021
- Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
- Distribution data: Percentage of sales within each market through distribution channels such as Cash & Carries and warehouse Clubs, Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers and others
- Packaging data: consumption breakdown for packaging materials and containers in each market, in terms of percentage share of number of units sold. Packaging material data for Glass, Flexible Packaging, Paper & Board, Rigid Plastics, and others; container data for: Film, Bag/Sachet, Tub, Box, Pouch, and Tin.

Scope

- The Colombian Bakery & Cereals sector grew at a CAGR of 2.2% during 2011-2016 and is forecast to register growth at a CAGR of 1.9% during 2016-2021.
- Energy Bars is forecast to register the fastest growth rate during 2016-2021
- Food & Drinks Specialists is the largest distribution channel, followed by Convenience Stores
- Chocoramo and Bimbo is the leading brand in the Colombian Seasonings, Dressings & Sauces sector in both value and volume terms
- Private labels accounted for 2.9% share by value in the same year.

Reasons to buy

- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
- Manufacturers can identify the opportunities to position products with H&W attributes/benefits
- Access the key and most influential consumer trends driving Bakery & Cereals products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
- Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.
Table of Contents
1. Report Scope 1
2. Executive summary 3
3. Colombia in the global and regional context 5
3.1. Colombias share in the Global and Latin America Bakery & Cereals sector 5
3.2. Colombia compared to other leading countries in Latin America 6
4. Market size analysis - Bakery & Cereals sector 7
4.1. Value and volume analysis - Bakery & Cereals sector in Colombia 7
4.2. Per capita consumption - Colombia compared to Latin America and globally 8
4.3. Extent to which consumers are trading up/down 9
4.4. Value and volume analysis of markets in the Bakery & Cereals sector 10
4.5. Growth analysis by markets 11
5. Market and category analysis 12
5.1. Per capita consumption analysis by markets 12
5.2. Market analysis: Baking Ingredients 13
5.3. Market analysis: Baking Mixes 16
5.4. Market analysis: Bread & Rolls 19
5.5. Market analysis: Breakfast Cereals 21
5.6. Market analysis: Cakes Pastries & Sweet Pies 23
5.7. Market analysis: Cereal Bars 25
5.8. Market analysis: Cookies (Sweet Biscuits) 27
5.9. Market analysis: Dough Products 30
5.10. Market analysis: Energy Bars 32
5.11. Market analysis: Morning Goods 33
5.12. Market analysis: Savory Biscuits 35
6. Distribution analysis 37
6.1. Distribution channel share analysis: Bakery & Cereals 37
6.2. Distribution channel share analysis: Baking Ingredients 38
6.3. Distribution channel share analysis: Baking Mixes 39
6.4. Distribution channel share analysis: Bread & Rolls 40
6.5. Distribution channel share analysis: Breakfast Cereals 41
6.6. Distribution channel share analysis: Cakes, Pastries & Sweet Pies 42
6.7. Distribution channel share analysis: Cereals Bars 43
6.8. Distribution channel share analysis: Cookies (Sweet Biscuits) 44
6.9. Distribution channel share analysis: Dough Products 45
6.10. Distribution channel share analysis: Energy Bars 46
6.11. Distribution channel share analysis: Morning Goods 47
6.12. Distribution channel share analysis: Savory Biscuits 48
7. Competitive landscape 49
7.1. Brand share analysis by sector 49
7.2. Brand share analysis by markets 52
7.3. Brand share analysis by category 60
7.3.1. Breakfast Cereals 60
7.3.2. Cereal Bars 62
7.3.3. Savory Biscuits 63
7.4. Private label share analysis 65
8. Health & Wellness analysis 67
8.1. Market size analysis by Health & Wellness claims 67
8.2. Market share analysis - Health & Wellness product attributes 68
8.3. Market size analysis - Health & Wellness consumer benefits 70
8.4. Leading companies in Colombian Health & Wellness market 72
9. Packaging analysis 74
9.1. Packaging share and growth analysis by packaging material 74
9.2. Packaging share analysis by packaging material 75
9.3. Packaging share and growth analysis by container type 76
9.4. Packaging share analysis by container type 77
9.5. Packaging share and growth analysis by closure type 78
9.6. Packaging share analysis by closure type 79
9.7. Packaging share and growth analysis by outer type 80
9.8. Packaging share analysis by outer type 81
10. Macroeconomic analysis 82
10.1. GDP per Capita 85
10.2. Population and population growth 86
10.3. Consumer Price Index 87
10.4. Population breakdown by age 88
11. Consumergraphics 89
11.1. Consumption by Gender 89
11.2. Consumption by Age 91
11.3. Consumption by Education 93
11.4. Consumption by Urbanization 94
12. Methodology 95
13. Definitions 96
14. Appendix 110
15. About GlobalData 135
16. Disclaimer 136
17. Contact Us 137

List of Tables
Table 1: Volume share of Colombia in the global and Latin America Bakery & Cereals sector, 2011-2021 5
Table 2: Growth analysis by markets, 2016-2021 11
Table 3: Value analysis of Baking Ingredients market by categories, 2011-2021 14
Table 4: Volume analysis of Baking Ingredients market by categories, 2011-2021 15
Table 5: Value analysis of Baking Mixes market by categories, 2011-2021 17
Table 6: Volume analysis of Baking Mixes market by categories, 2011-2021 18
Table 7: Value analysis by of Bread & Rolls market categories, 2011-2021 20
Table 8: Volume analysis of Bread & Rolls market by categories, 2011-2021 20
Table 9: Value analysis of Breakfast Cereals market by categories, 2011-2021 22
Table 10: Volume analysis of Breakfast Cereals market by categories, 2011-2021 22
Table 11: Value analysis of Cakes, Pastries & Sweet Pies market by categories, 2011-2021 24
Table 12: Volume analysis of Cakes, Pastries & Sweet Pies market by categories, 2011-2021 24
Table 13: Value analysis of Cereal Bars market by categories, 2011-2021 26
Table 14: Volume analysis of Cereal Bars market by categories, 2011-2021 26
Table 15: Value analysis of Cookies (Sweet Biscuits) market by categories, 2011-2021 28
Table 16: Volume analysis of Cookies (Sweet Biscuits) market by categories, 2011-2021 29
Table 17: Value analysis of Dough Products market by categories, 2011-2021 31
Table 18: Volume analysis of Dough Products market by categories, 2011-2021 31
Table 19: Value analysis of Morning Goods market by categories, 2011-2021 34
Table 20: Volume analysis of Morning Goods market by categories, 2011-2021 34
Table 21: Value analysis of Savory Biscuits market by categories, 2011-2021 36
Table 22: Volume analysis of Savory Biscuits market by categories, 2011-2021 36
Table 23: Brand Value and Volume - Bakery & Cereals sector 50
Table 24: Brand Value and Volume - Bread & Rolls market 52
Table 25: Brand Value and Volume - Breakfast Cereals market 53
Table 26: Brand Value and Volume - Cakes, Pastries & Sweet Pies market 55
Table 27: Brand Value and Volume - Cereal Bars market 56
Table 28: Brand Value and Volume - Cookies (Sweet Biscuits) market 57
Table 29: Brand Value and Volume - Savory Biscuits market 59
Table 30: Brand Value and Volume - Hot Cereals category 60
Table 31: Brand Value and Volume - Ready-to-Eat Cereals category 60
Table 32: Brand Value and Volume - Granola/Muesli/Yogurt Bars category 62
Table 33: Brand Value and Volume - Other Cereal Bars category 62
Table 34: Brand Value and Volume - Bread Substitutes category 63
Table 35: Brand Value and Volume - Cheese-Flavored Crackers category 63
Table 36: Brand Value and Volume - Plain Crackers category 63
Table 37: Brand Value and Volume - Other Crackers category 64
Table 38: Consumption of Bakery & Cereals by Gender and markets (Kg Million, 2016) 89
Table 39: Consumption of Bakery & Cereals by age and markets (Kg Million, 2016) 91
Table 40: Consumption of Bakery & Cereals by education and markets (Kg Million, 2016) 93
Table 41 :Consumption of Bakery & Cereals by urbanization and markets (Kg Million, 2016) 94
Table 42: Market Definitions 96
Table 43: Category Definitions 97
Table 44: Category Definitions 98
Table 45: Category Definitions 99
Table 46: Category Definitions 100
Table 47: Channel Definitions 101
Table 48: Health & Wellness: Product Attributes-Food Minus 102
Table 49: Health & Wellness: Product Attributes - Free From 103
Table 50: Health & Wellness: Product Attributes - Functional & Fortified 104
Table 51: Health & Wellness: Product Attributes - Naturally Healthy 105
Table 52: Health & Wellness: Product Attributes - Food Intolerance 106
Table 53: Health & Wellness: Consumer Benefits - Health Management 107
Table 54: Health & Wellness: Analysis by Consumer Benefits 108
Table 55: Health & Wellness: Consumer Benefits - Performance 109
Table 56: Market Value for Baking Ingredients - by category (COL$ Million) 2011-2021 110
Table 57: Market Value for Baking Ingredients - by category (COL$ Million) 2011-2021 111
Table 58: Market Value for Baking Mixes - by category (COL$ Million) 2011-2021 112
Table 59: Market Value for Bread & Rolls - by category (COL$ Million) 2011-2021 113
Table 60: Market Value for Breakfast Cereals - by category (COL$ Million) 2011-2021 113
Table 61: Market Value for Cakes, Pastries & Sweet Pies - by category (COL$ Million) 2011-2021 114
Table 62: Market Value for Cereal Bars - by category (COL$ Million) 2011-2021 114
Table 63: Market Value for Cookies (Sweet Biscuits) - by category (COL$ Million) 2011-2021 115
Table 64: Market Value for Dough Products - by category (COL$ Million) 2011-2021 116
Table 65: Market Value for Energy Bars - by category (COL$ Million) 2011-2021 116
Table 66: Market Value for Morning Goods - by category (COL$ Million) 2011-2021 117
Table 67: Market Value for Savory Biscuits - by category (COL$ Million) 2011-2021 117
Table 68: Market Value for Baking Ingredients - by category (US$ Million) 2011-2021 118
Table 69: Market Value for Baking Mixes - by category (US$ Million) 2011-2021 119
Table 70: Market Value for Bread & Rolls - by category (US$ Million) 2011-2021 119
Table 71: Market Value for Breakfast Cereals - by category (US$ Million) 2011-2021 120
Table 72: Market Value for Cakes, Pastries & Sweet Pies - by category (US$ Million) 2011-2021 120
Table 73: Market Value for Cereal Bars - by category (US$ Million) 2011-2021 121
Table 74: Market Value for Cookies (Sweet Biscuits) - by category (US$ Million) 2011-2021 121
Table 75: Market Value for Dough Products - by category (US$ Million) 2011-2021 122
Table 76: Market Value for Energy Bars - by category (US$ Million) 2011-2021 122
Table 77: Market Value for Morning Goods - by category (US$ Million) 2011-2021 122
Table 78: Market Value for Savory Biscuits - by category (US$ Million) 2011-2021 123
Table 79: Market Value for Baking Ingredients - by category (Kg Million) 2011-2021 123
Table 80: Market Value for Baking Mixes - by category (Kg Million) 2011-2021 124
Table 81: Market Value for Bread & Rolls - by category (Kg Million) 2011-2021 125
Table 82: Market Value for Breakfast Cereals - by category (Kg Million) 2011-2021 125
Table 83: Market Value for Cakes, Pastries & Sweet Pies - by category (Kg Million) 2011-2021 126
Table 84: Market Value for Cereal Bars - by category (Kg Million) 2011-2021 126
Table 85: Market Value for Cookies (Sweet Biscuits) - by category (Kg Million) 2011-2021 127
Table 86: Market Value for Dough Products - by category (Kg Million) 2011-2021 127
Table 87: Market Value for Energy Bars - by category (Kg Million) 2011-2021 128
Table 88: Market Value for Morning Goods - by category (Kg Million) 2011-2021 128
Table 89: Market Value for Savory Biscuits - by category (Kg Million) 2011-2021 128
Table 90: Components of change- by Market 129
Table 91: Bakery & Cereals Sales Distribution in Austria- by Markets ( Million), 2016 129
Table 92: Packaging Material (in Million pack units) 130
Table 93: Container Type (in Million pack units) 131
Table 94: Closure Type (in Million pack units) 131
Table 95: Outer Type (in Million pack units) 132
Table 96: Key Health & Wellness product attributes driving sales in Colombia (COL$ Million) 132
Table 97: Key Health & Wellness consumer benefits driving sales in Colombia (COL$ Million) 133
Table 98: Exchange Rates: (US$-COL$), 2011-2021 133
Table 99: GDP Per Capita (COL$) 133
Table 100: Population 134
Table 101: Consumer Price Index 134
Table 102: Age Profile (Millions of Persons) 134

List of Figures
Figure 1: Colombia compared to other top four countries in Latin America - market size, growth, and competitive landscape 6
Figure 2: Market size analysis by value and volume, Bakery & Cereals sector, 2011-2021 7
Figure 3: Per capita consumption in Colombia compared to global and Latin America average, 2011-2021 8
Figure 4: Degree of trading up/down in the Colombian Bakery & Cereals sector, 2015-2016 9
Figure 5: Value and volume growth analysis by markets, 2016-2021 10
Figure 6: Per capita consumption (by markets) in Colombia compared to global and Latin America average, 2016 12
Figure 7: Value and volume growth analysis, Baking Ingredients market, 2011-2021 13
Figure 8: Value and volume growth analysis, Baking Mixes market, 2011-2021 16
Figure 9: Value and volume growth analysis, Bread & Rolls market, 2011-2021 19
Figure 10: Value and volume growth analysis, Breakfast Cereals market, 2011-2021 21
Figure 11: Value and volume growth analysis, Cakes, Pastries & Sweet Pies market, 2011-2021 23
Figure 12: Value and volume growth analysis, Cereal Bars market, 2011-2021 25
Figure 13: Value and volume growth analysis, Cookies (Sweet Biscuits) market, 2011-2021 27
Figure 14: Value and volume growth analysis, Dough Products market, 2011-2021 30
Figure 15: Value and volume growth analysis, Energy Bars market, 2011-2021 32
Figure 16: Value and volume growth analysis, Morning Goods market, 2011-2021 33
Figure 17: Value and volume growth analysis, Savory Biscuits market, 2011-2021 35
Figure 18: Distribution channel share, Bakery & Cereals, 2011-2016 37
Figure 19: Distribution channel share, Baking Ingredients market, 2011-2016 38
Figure 20: Distribution channel share, Baking Mixes market, 2011-2016 39
Figure 21: Distribution channel share, Bread & Rolls market, 2011-2016 40
Figure 22: Distribution channel share, Breakfast Cereals market, 2011-2016 41
Figure 23: Distribution channel share, Cakes, Pastries & Sweet Pies market, 2011-2016 42
Figure 24: Distribution channel share, Cereal Bars market, 2011-2016 43
Figure 25: Distribution channel share, Cookies (Sweet Biscuits) market, 2011-2016 44
Figure 26: Distribution channel share, Dough Products market, 2011-2016 45
Figure 27: Distribution channel share, Energy Bars market, 2011-2016 46
Figure 28: Distribution channel share, Morning Goods market, 2011-2016 47
Figure 29: Distribution channel share, Savory Biscuits market, 2011-2016 48
Figure 30: Leading brands in the Colombian Bakery & Cereals sector, value and volume share, 2016 49
Figure 31: Leading brands in the Bread & Rolls market, value and volume share, 2016 52
Figure 32: Leading brands in the Breakfast Cereals market, value and volume share, 2016 53
Figure 33: Leading brands in the Cakes, Pastries & Sweet Pies market, value and volume share, 2016 55
Figure 34: Leading brands in the Cereal Bars market, value and volume share, 2016 56
Figure 35: Leading brands in the Cookies (Sweet Biscuits) market, value and volume share, 2016 57
Figure 36: Leading brands in the Savory Biscuits market, value and volume share, 2016 59
Figure 37: Private label penetration by markets (value terms), 2016 65
Figure 38: Growth analysis, private label and brands, (2011-2016) 66
Figure 39: Value of Health & Wellness claims by market, US$ million, 2016-2021 67
Figure 40: Value analysis by Health & Wellness product attributes, 2016 68
Figure 41: Volume analysis by Health & Wellness product attributes, 2016 69
Figure 42: Value analysis by Health & Wellness consumer benefits, 2016 70
Figure 43: Volume analysis by Health & Wellness consumer benefits, 2016 71
Figure 44: Leading companies in the Health & Wellness market by value, 2016 - Breakfast Cereals 72
Figure 45: Leading companies in the Health & Wellness market by value, 2016 - Breakfast Cereals 73
Figure 46: Leading companies in the Health & Wellness market by value, 2016 - Cookies (Sweet Biscuits) 73
Figure 47: Packaging share and growth analysis by packaging material, 2011-2021 74
Figure 48: Use of packaging material by markets (in pack units), 2016 75
Figure 49: Packaging share and growth analysis by container type, 2011-2021 76
Figure 50: Use of container type by markets (in pack units), 2016 77
Figure 51: Packaging share and growth analysis by closure type, 2011-2021 78
Figure 52: Use of closure type by markets (in pack units), 2016 79
Figure 53: Packaging share and growth analysis by outer type, 2011-2021 80
Figure 54: Use of outer type by markets (in pack units), 2016 81
Figure 55: Relative comparison of countries based on PEST analysis 82
Figure 56: Colombias GDP per capita, 2011-2016 85
Figure 57: Population growth in Colombia, 2011-2016 86
Figure 58: Consumer Price Index, Colombia, 2010-2016 87
Figure 59: Age Profile, Colombia, 2016 88
Figure 60: Consumption of Bakery & Cereals by Gender, Colombia, 2016 89
Figure 61: Consumption of Bakery & Cereals by age, Colombia, 2016 91
Figure 62: Consumption of Bakery & Cereals by education, Colombia, 2016 93
Figure 63: Consumption of Bakery & Cereals by urbanization, Colombia, 2016 94
Figure 64: About GlobalData 135

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