MANAGING YOUR HEALTH - US - JANUARY 2018

MANAGING YOUR HEALTH - US - JANUARY 2018

Jan 2018 Mintel LifestyleN/A Price :
$ 3995
Consumers and brands alike are talking about wellness in the face of an uncertain healthcare market and growing health issues. To bring down healthcare expenses, health management is increasingly placed in the hands of consumers who are turning to a variety of sources to improve their wellbeing and receive guidance. Wellness is a journey for many adults, indicating that the health and wellness industry will continue to grow by addressing the unique and changing needs of US adults
Table of contents
OVERVIEW
What you need to know
Definition
EXECUTIVE SUMMARY
The issues
The cost of health insurance causing concern
Figure 1: US Election impact on overall cost of health insurance, November 2016-May 2017
Proactive care is starting too late in life
Figure 2: Proactive in caring for health, by generation, October 2017
Doctors cannibalize health guidance for older adults
Figure 3: Sources for health improvement, by age, October 2017
Watered down wellness
Figure 4: Universe count for mentions of wellness, December 2007-17
The opportunities
Wellness is a journey and brands should join the ride
Figure 5: Select wellbeing self-perceptions, October 2017
Promote self-care as an important component of health management kit
Figure 6: Self-care is important for my wellbeing, by gender and by age, October 2017
Dont overlook seemingly disengaged adults
Figure 7: Currently do to manage health, by adults not focused on health, October 2017
Fitness app users feel healthier
Figure 8: App usage, by wellbeing self-perceptions, October 2017
What it means
THE MARKET WHAT YOU NEED TO KNOW
Population changes indicate shifts in healthcare approaches
Most Americans have health insurance
Adults have a positive health outlook
Obesity and sleep issues plague the majority
MARKET FACTORS DEMOGRAPHICS
US population is growing; age influences health management approach
Figure 9: US population, by age, 2013-23
Figure 10: Health and wellbeing segmentation, by age, Summer 2017
Health and wellbeing segmentation definitions
US population growing diversity could impact healthcare needs
Figure 11: Distribution of population, by age and race/Hispanic origin, 2018
Location impacts access and choice of healthcare
Figure 12: Interest in virtual health appointments, by area, October 2017
MARKET FACTORS OTHER
Percentage of uninsured continues to fall
Figure 13: Percentage of US uninsured, 2005-16
Americans have mostly positive health perceptions
Figure 14: Health status, by age, September 2017
Rising rates of obesity and diabetes
Figure 15: Obesity, diabetes prevalence, US, 1997-2016
Sleep issues are prevalent; impact wellness
Figure 16: Sleep self-assessment, by generation, December 2016
HEALTH AND WELLNESS TRENDS WHAT YOU NEED TO KNOW
Top highlights from 2017: sleep health, free-from, and value brands
Taking on health taboos and where to find wellness
2017 slumps: nanny state, ACA, and the opioid crisis
Future focus of health management
WHATS IN?
The importance of catching zzzs is catching on
Figure 17: Share of total US sleep aid launches, by year, 2013-17
Taking a cue from food and personal care: free-from claims
Figure 18: Percent of total US healthcare product launches with free-from claim, 2013-17
Value brands thriving across most OTC markets
People are talking about it; more discussions can be had
The evolving wellness experience
WHATS STRUGGLING?
Taxing unhealthy choices
Figure 19: Managing health is a balancing act, September 2017
The ACA rollercoaster
Figure 20: US Election impact on overall cost of health insurance, November 2016-May 2017
The opioid crisis reaches public health emergency status
WHATS NEXT?
Self-care, healthcare
Figure 21: Frequency of practicing self-care, by age, October 2017
Figure 22: Self-care is important for my wellbeing, by gender and by age, October 2017
Different health goals necessitate customization
The wellness burst
Figure 23: Universe count for online mentions of wellness, December 2007-17
Figure 24: Sentiment Topics for wellness mentions, December 2016-17
THE CONSUMER WHAT YOU NEED TO KNOW
Wellness is a journey, half of adults feel they are healthy
People are paying attention to some aspect of wellness each day
Doctors are the top source for health improvements
Various health sources draw diverse perceptions
Virtual health has promise, fitness apps makes users feel healthier
Medication consumption is common
WELLBEING SELF-PERCEPTIONS
Adults view wellness as a journey
Figure 25: Select wellbeing self-perceptions, October 2017
Figure 26: Select wellbeing self-perceptions, by wellbeing is a work in progress, October 2017
Half of Black adults recognize effort to improve wellness
Figure 27: Wellbeing self-perceptions, by race and Hispanic origin, October 2017
Health effort progress begins with adults 25+
Figure 28: Wellbeing self-perceptions, by age, October 2017
Proactive care is far more prevalent later in life
Figure 29: Proactive in caring for health, by generation, October 2017
FREQUENCY OF HEALTH MANAGEMENT
Daily attention is given to some aspect of wellness
Figure 30: Frequency of health management, October 2017
Adults dedicated to activity and nutrition are proactive minded
Figure 31: Frequency of health management, by proactive in caring for health, October 2017
Daily adherence progresses wellbeing
Figure 32: health management activities done daily, by select wellbeing self-perceptions, October 2017
Disengaged adults are still partaking in healthy activities
Figure 33: Currently do to manage health, by adults in good health and those not focused on health, October 2017
LOCATIONS FOR HEALTH IMPROVEMENT
Doctors are the top source for health improvements
Figure 34: Locations for health improvement, October 2017
Younger adults accept a wider range of wellness sources
Figure 35: Locations for health improvement, by age, October 2017
The spa has a slight wellness halo
Figure 36: Would go to the spa to improve general wellbeing, by age, October 2017
Health self-perceptions impact where people turn for support
Figure 37: Locations for health improvement, by select wellbeing self-perceptions, October 2017
Fitness centers and retailers could tap into app users
Figure 38: Locations for health improvement, by app users, October 2017
PERCEPTIONS OF HEALTH INFORMATION SOURCES
Different sources draw diverse perceptions
Figure 39: Correspondence analysis Sources of information, October 2017
Methodology
Older adults rely on fewer sources
Figure 40: Sources of health information not used, by age, October 2017
Theres some distrust in the media
Figure 41: Perceptions of news source/media as source of health information, by age, October 2017
HEALTH TECHNOLOGY
Virtual health appointments have promise
Figure 42: Interest in virtual health appointments, by generation and parental status, October 2017
Virtual health meetings could be key to improving health
Figure 43: Interest in virtual health appointments, by select wellbeing self-perceptions, October 2017
Wellness apps have modest use
Figure 44: App usage, by generation, October 2017
Daily adherence to wellness activities augmented by app use
Figure 45: Eat a well-balanced diet, exercise or try to lose weight daily, by app users, October 2017
Fitness app users feel healthier
Figure 46: App usage, by select wellbeing self-perceptions, October 2017
MEDICATION ATTITUDES AND BEHAVIORS
Medication consumption is common
Figure 47: Current use of OTC and Prescription medication, by age, October 2017
Medicine burden influenced by change in costs and income
Figure 48: Medication cost perceptions, by age, October 2017
Medicine costs could hinder wellbeing progress
Figure 49: Cost of medicine is a burden, by wellbeing is a work in progress, October 2017
Prescription pick-up is the norm
Figure 50: Prescription pick-up and delivery behaviors, by gender and age, October 2017
Pill fatigue isnt a major issue
Figure 51: Perception of pill fatigue, by age, October 2017
Consumers rarely seek out new medications
Figure 52: Seek out new medications, by age, October 2017
APPENDIX DATA SOURCES AND ABBREVIATIONS
Consumer survey data
Abbreviations and terms
Abbreviations

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