Opportunities in Eastern Europe Bakery and Cereals Sector

Opportunities in Eastern Europe Bakery and Cereals Sector

Sep 2020 GlobalData Retail162 Pages Price :
$ 2100
Opportunities in Eastern Europe Bakery and Cereals Sector

Summary

Eastern Europe captured lowest value share of 7.8% in the global bakery & cereals sector in 2019, and is forecast to record a CAGR of 2.0% during 2019-2024. Based on the relative performance of countries on multiple metrics, Turkey, Romania, Russia, and Bulgaria were shortlisted as high potential countries primarily due to their large bakery & cereals market sizes, projected high value growth rates, and projected rising per capita value growth levels. The overall bakery & cereals sector in the Eastern European region is fragmented with the top five companies Uno Bakery Corp, Mondelez International, Inc, ETI Gida San. ve Tic. A.S. Titan Sa Yildiz Holding AS, accounting for just 8.6% of overall sales in 2019. Artisanal producers accounted highest value share of for 31.8% share, while private labels held a 6.3% share in the same year. The overall value of the health & wellness market in the Eastern Europe bakery & cereals sector is expected to increase from US$11,003.1 million in 2019 to US$12,883.0 million in 2024. Food & drinks specialists was the largest distribution channel in the Eastern European bakery & cereals sector with a value share of 39.5% in 2019. Flexible packaging was the most commonly used pack material in the Eastern Europe bakery & cereals sector, accounting for a volume share of 89.1% in 2019.

This report brings together multiple data sources to provide a comprehensive overview of the Eastern Europe Bakery & Cereals industry. It includes market overview, high growth country analysis, top companies, key distribution channels, packaging formats and case studies.

Scope

This report brings together multiple data sources to provide a comprehensive overview of Eastern Europe bakery & cereals sector, analyzing data from 20 countries in the region. It includes analysis on the following -
- Market Environment: Includes sector size, market size, and growth analysis by category.
- High-potential Countries Analysis: Indicates changing share of value consumption in the various bakery & cereals by category across high-potential countries in Eastern Europe region. It also provides Risk-Reward analysis of 4 countries across Eastern Europe region based on market assessment, economic development, socio-demographic, governance indicators, and technological infrastructure.
- Country Deep Dive: Provides the overview, demographic analysis, and key trends across high potential countries.
- Success Stories: Provides some of the most compelling bakery & cereals manufacturers, brands, products, and marketing campaigns in Eastern Europe region. It also provides a better understanding of how a certain manufacturer achieved success in the sector, and insights.
- Competitive Environment: Provides an overview of leading companies in Eastern Europe region, besides analyzing the growth of private label in the region.
- Health & Wellness Analysis*: Provides insights on the Health & Wellness products in terms of value and percentage share in the overall bakery & cereals sector during 2014-2024. The analysis includes key Health & Wellness attributes and consumer benefits driving the sales of bakery & cereals sector in 2019. It also covers the market share of leading companies offering bakery & cereals products with health and wellness attributes in the same year.
- Distribution Analysis: Provides analysis on the leading distribution channels in Eastern Europe bakery & cereals sector in 2019. It covers Hypermarkets & Supermarkets, Food & Drinks Specialists, Convenience Stores, eRetailers, Dollar Stores, Variety Stores & General Merchandise Retailers, Cash & Carries & Warehouse Clubs, Department Stores, Vending machines, Drug stores & Pharmacies, Others.
- Packaging Analysis*: The report provides percentage share (in 2019) and growth analysis (during 2014-2024) for various pack materials pack type, closure, and primary outer types based on the volume sales (by pack units) of bakery & cereals products.
- Challenges and Future Outlook: Provides the challenges and future outlook pertaining to Eastern Europes bakery & cereals sector.

Reasons to Buy

- Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region.
- The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis , that can help companies gain insight into the country specific nuances
- The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion
- To gain competitive intelligence about leading companies in the sector in the region with information about their market share and growth rates
Table of Contents
Executive summary
Part 1: Market Environment
Market size analysis - Eastern Europe compared to other regions
Value and volume growth analysis by region
Eastern Europe market growth analysis by country
Eastern Europe market growth analysis by category
Part 2: High-Potential Countries Analysis
Methodology- Identifying high potential countries
Top four high-potential countries in Eastern Europe
Overview of high-potential countries in Eastern Europe
Growth contribution analysis by country
Value share analysis of bakery and cereals compared to other food sectors
Change in consumption levels by country and category
Per capita consumption analysis
Per capita expenditure analysis
Part 3: Country Deep Dive
Overview of Turkey bakery & cereals sector
Demographic analysis - Turkey
Market size analysis of top 10 cities
Market size analysis of top 10 cities by categories
Top 10 cities contribution to volume growth
Key trends in Turkey bakery & cereals sector
Overview of Romania bakery & cereals sector
Demographic analysis - Romania
Market size analysis of top 8 cities
Market size analysis of top 8 cities by categories
Top 8 cities contribution to volume growth
Key trends in Romania bakery & cereals sector
Overview of Russia bakery & cereals sector
Demographic analysis - Russia
Market size analysis of top 10 cities
Market size analysis of top 10 cities by categories
Top 10 cities contribution to volume growth
Key trends in the Russia bakery & cereals sector
Overview of Bulgaria bakery & cereals sector
Demographic analysis - Bulgaria
Market size analysis of top 4 cities
Market size analysis of top 4 cities by categories
Top 4 cities contribution to volume growth
Key trends in Bulgaria bakery & cereals sector
Part 4: Success Stories
About case studies
Case Study: SOVSKO
Case Study: Aldi
Case Study: OneDayMore
Part 5: Competitive Environment
Leading companies share in the Eastern Europe bakery and cereals sector
Brand share analysis of top 5 companies
Leading companies in the Eastern Europe bakery and cereals sector
Private label penetration in the Eastern Europe bakery and cereals sector
Part 6: Health & Wellness Analysis
Value share analysis of health & wellness market
Health & wellness market growth analysis by country
Key product attributes and consumer benefits
Leading health & wellness companies by category
Part 7: Distribution Analysis
Leading distribution channels by country
Leading distribution channels by category
Part 8: Packaging Analysis
Growth analysis by key pack material and pack type
Growth analysis by closure type and primary outer type
Part 9: Challenges and Future Outlook
Key challenges in the Eastern Europe bakery & cereals sector
Future outlook of the Eastern Europe bakery & cereals sector
Appendix
Definitions
About GlobalData

List of Tables
Regional comparison: Market size, growth, and per capita analysis, 2019-2024
Overview of high-potential countries in Eastern Europe
Value share analysis of bakery and cereals compared to other food sectors
Change in consumption of category within bakery and cereals sector (value terms), by country, 2019-2024
Market size analysis of top 10 cities by category
Market size analysis of top 8 cities by category
Market size analysis of top 10 cities by category
Market size analysis of top 4 cities by category
Top 5 companies share by brand (in value terms) in the Eastern Europe bakery & cereals sector, 2019
Private Label penetration (in value terms) in bakery and cereals sector, 2019
Health & Wellness value and its share in overall sales, 2014-2024
Share of product attributes in high-potential countries Eastern Europe, 2019
Leading Distribution Channels in Eastern Europe by Country, 2019
Leading Distribution Channels in Eastern Europe by Category, 2019

List of Figures
Annual value growth analysis by region, 2019-2024
Annual volume growth analysis by region, 2019-2024
Category volume growth analysis of countries compared to regional average growth
Country value size and CAGR analysis grid based on regional average
Value and volume growth analysis by category in Eastern Europe, 2019-2024
Country-level contribution to the growth of baking ingredients category in Eastern Europe, 2019-2024
Country-level contribution to the growth of baking mixes category in Eastern Europe, 2019-2024
Country-level contribution to the growth of bread & rolls sector in Eastern Europe, 2019-2024
Country-level contribution to the growth of breakfast cereals category in Eastern Europe, 2019-2024
Country-level contribution to the growth of cakes, pastries & sweet pies category in Eastern Europe, 2019-2024
Country-level contribution to the growth of cereal bars category in Eastern Europe, 2019-2024
Country-level contribution to the growth of cookies (sweet biscuits) category in Eastern Europe, 2019-2024
Country-level contribution to the growth of breakfast cereals category in Eastern Europe, 2019-2024
Country-level contribution to the growth of energy bars category in Eastern Europe, 2019-2024
Country-level contribution to the growth of morning goods category in Eastern Europe, 2019-2024
Country-level contribution to the growth of savory biscuits category in Eastern Europe, 2019-2024
Per Capita Consumption by category in Eastern Europe by Country, 2019
Per Capita Expenditure by category in Eastern Europe by Country, 2019
Turkey: category share
Demographic analysis* - Turkey
Market size analysis of top 10 cities
Top 10 cities contribution to volume growth
Romania: category share
Demographic analysis* - Romania
Market size analysis of top 8 cities
Top 8 cities contribution to volume growth
Russia: category share
Demographic analysis* - Russia
Market size analysis of top 10 cities
Top 10 cities contribution to volume growth
Bulgaria: category share
Demographic analysis* - Bulgaria
Market size analysis of top 4 cities
Top 4 cities contribution to volume growth
Leading companies share in the Eastern Europe bakery and cereals sector
Leading companies in Eastern Europe bakery and cereals sector by value sales (US$ Million), 2019
Leading Brands (including Private label) in Eastern Europe bakery and cereals sector by value sales (US$ Million), 2019
Country-level contribution to the growth of H&W Market in Eastern Europe, 2019-2024
Growth analysis by key pack material and pack type
Growth analysis by closure type and outers

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