Opportunities in Western Europe Bakery and Cereals Sector

Opportunities in Western Europe Bakery and Cereals Sector

Sep 2020 GlobalData Retail165 Pages Price :
$ 2100
Opportunities in Western Europe Bakery and Cereals Sector

Summary

The global bakery & cereals sector was valued at US$597,966.8 million in 2019. Western Europe was the second largest region with a value share of 25.2% in the global bakery & cereals sector in 2019, and is forecast to record a CAGR of 0.2% during 2019-2024. Based on the relative performance of countries on multiple metrics, Finland, the Netherlands, Ireland, and France were shortlisted as high potential countries primarily due to their large bakery & cereals market sizes, projected high value growth rates, and projected rising per capita value growth levels. The overall bakery & cereals sector in the Western European region is fragmented with the top five companies Mondelz International, Inc., The Kellogg Company Barilla, Yildiz Holding AS, and Grupo Bimbo, S.A.B. de C.V., accounting for just 9.9% of overall sales in 2019. Artisanal producers accounted for 37.5% share, while private labels held a 15.8% share in the same year. In Western Europe H&W sales accounted for 27.4% of overall bakery & cereal sales in 2019, higher than the global percentage of 25.6%. Food & drinks specialists was the largest distribution channel in the Western European bakery & cereals sector with a value share of 42.7% in 2019. Flexible packaging was the most commonly used pack material in the Western Europe bakery & cereals sector, accounting for a volume share of 77.8% in 2019.

This report brings together multiple data sources to provide a comprehensive overview of the Western Europe Bakery & Cereals industry. It includes market overview, high growth country analysis, top companies, key distribution channels, packaging formats and case studies.

Scope

This report brings together multiple data sources to provide a comprehensive overview of Western Europe bakery & cereals sector, analyzing data from 19 countries in the region. It includes analysis on the following -
- Market Environment: Includes sector size, market size, and growth analysis by category.
- High-potential Countries Analysis: Indicates changing share of value consumption in the various bakery & cereals by category across high-potential countries in the Western Europe region. It also provides Risk-Reward analysis of 4 countries across Western Europe region based on market assessment, economic development, socio-demographic, governance indicators, and technological infrastructure.
- Country Deep Dive: Provides the overview, demographic analysis, and key trends across high potential countries.
- Success Stories: Provides some of the most compelling bakery & cereals manufacturers, brands, products, and marketing campaigns in the Western Europe region. It also provides a better understanding of how a certain manufacturer achieved success in the sector, and insights.
- Competitive Environment: Provides an overview of leading companies in the Western Europe region, besides analyzing the growth of private label in the region.
- Health & Wellness Analysis*: Provides insights on the Health & Wellness products in terms of value and percentage share in the overall bakery & cereals sector during 2014-2024. The analysis includes key Health & Wellness attributes and consumer benefits driving the sales of bakery & cereals sector in 2019. It also covers the market share of leading companies offering bakery & cereals products with health and wellness attributes in the same year.
- Distribution Analysis: Provides analysis on the leading distribution channels in the Western Europe bakery & cereals sector in 2019. It covers: Dollar Stores, variety stores & general merchandise retailers, cash & carries & warehouse clubs, convenience stores, department stores, drug stores & pharmacies, e-retailers, hypermarkets & supermarkets, food & drinks specialists, vending machines, and others
- Packaging Analysis*: The report provides percentage share (in 2019) and growth analysis (during 2014-2024) for various pack materials, pack type, closure, and primary outer types based on the volume sales (by pack units) of bakery & cereals .
- Challenges and Future Outlook: Provides the challenges and future outlook pertaining to Western Europe bakery & cereals sector.

Reasons to Buy

- Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region.
- The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis , that can help companies gain insight into the country specific nuances
- The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion
- To gain competitive intelligence about leading companies in the sector in the region with information about their market share and growth rates
Table of Contents
Executive summary
Part 1: Market Environment
Market size analysis - Western Europe compared to other regions
Value and volume growth analysis by region
Western Europe market growth analysis by country
Western Europe market growth analysis by category
Part 2: High-Potential Countries Analysis
Methodology- Identifying high potential countries
Top four high-potential countries in the Western Europe
Overview of high-potential countries in the Western Europe
Growth contribution analysis by country
Value share analysis of bakery & cereals compared to other food sectors
Change in consumption levels by country and category
Per capita consumption analysis
Per capita expenditure analysis
Part 3: Country Deep Dive
Overview of Finland bakery & cereals sector
Demographic analysis - Finland
Market size analysis of top 3 cities
Market size analysis of top 3 cities by categories
Top 3 cities contribution to volume growth
Key trends in the Finland bakery & cereals sector
Overview of the Netherlands bakery & cereals sector
Demographic analysis - Netherlands
Market size analysis of top 9 cities
Market size analysis of top 9 cities by categories
Top 9 cities contribution to volume growth
Key trends in the Netherlands bakery & cereals sector
Overview of Ireland bakery & cereals sector
Demographic analysis - Ireland
Market size analysis of top 2 cities
Market size analysis of top 2 cities by categories
Top 2 cities contribution to volume growth
Key trends in the Ireland bakery & cereals sector
Overview of France bakery & cereals sector
Demographic analysis - France
Market size analysis of top 10 cities
Market size analysis of top 10 cities by categories
Top 10 cities contribution to volume growth
Key trends in France bakery & cereals sector
Part 4: Success Stories
About case studies
Case Study: Seedful Company
Case Study: Incredible Bakery Company
Case Study: Grenade Limited
Part 5: Competitive Environment
Leading companies share in the Western Europe bakery & cereals sector
Brand share analysis of top 5 companies
Leading companies in the Western Europe bakery & cereals sector
Leading brands in the Western Europe bakery & cereals Sector
Private label penetration in the Western Europe bakery & cereals sector
Part 6: Health & Wellness Analysis
Value share analysis of health & wellness market
Health & wellness market growth analysis by country
Key product attributes and consumer benefits
Leading health & wellness companies by category
Part 7: Distribution Analysis
Leading distribution channels by country
Leading distribution channels by category
Part 8: Packaging Analysis
Growth analysis by key pack material and pack type
Growth analysis by closure type and primary outer type
Part 9: Challenges and Future Outlook
Key challenges in the Western Europe bakery & cereals sector
Future outlook of the Western Europe bakery & cereals sector
Appendix
Definitions
About GlobalData

List of Tables
Regional comparison: Market size, growth, and per capita analysis, 2019-2024
Overview of high-potential countries in the Western Europe
Value share of bakery & cereals sector as a proportion of overall food by country, 2019
Change in consumption of category within bakery & cereals (value terms), by country, 2019-2024
Market size analysis of top 3 cities by categories
Market size analysis of top 9 cities by categories
Market size analysis of top 2 cities by categories
Market size analysis of top 10 cities by categories
Top 5 companies share by brand (in value terms) in the Western Europe bakery & cereals sector, 2019
Private Label penetration (in value terms) in bakery & cereals sector, 2019
Health & Wellness value and its share in overall sales, 2014-2024
Share of product attributes in high-potential countries Western Europe, 2019
Leading Distribution Channels in the Western Europe by Country, 2019
Leading Distribution Channels in the Western Europe by Category, 2019

List of Figures
Annual value growth analysis by region, 2019-2024
Annual volume growth analysis by region, 2019-2024
Category volume growth analysis of countries compared to regional average growth
Country value size and CAGR analysis grid based on regional average
Value and volume growth analysis by category in the Western Europe, 2019-2024
Country-level contribution to the growth of baking ingredients in the Western Europe, 2019-2024
Country-level contribution to the growth of bread mixes in the Western Europe, 2019-2024
Country-level contribution to the growth of bread & rolls in the Western Europe, 2019-2024
Country-level contribution to the growth of breakfast cereals category in the Western Europe, 2019-2024
Country-level contribution to the growth of cakes, pastries & sweet pies category in the Western Europe, 2019-2024
Country-level contribution to the growth of cereal bars category in the Western Europe, 2019-2024
Country-level contribution to the growth of cookies (sweet biscuits) category in the Western Europe, 2019-2024
Country-level contribution to the growth of dough products category in the Western Europe, 2019-2024
Country-level contribution to the growth of energy bars category in the Western Europe, 2019-2024
Country-level contribution to the growth of morning goods category in the Western Europe, 2019-2024
Country-level contribution to the growth of savory biscuits category in the Western Europe, 2019-2024
Per Capita Consumption by category in the Western Europe by Country, 2019
Per Capita Expenditure by category in the Western Europe by Country, 2019
Finland: category share
Demographic analysis* - Finland
Market size analysis of top 3 cities
Top 3 cities contribution to volume growth
Netherlands: category share
Demographic analysis* - Netherlands
Market size analysis of top 9 cities
Top 9 cities contribution to volume growth
Ireland: category share
Demographic analysis* - Ireland
Market size analysis of top 2 cities
Top 2 cities contribution to volume growth
France: category share
Demographic analysis* - France
Market size analysis of top 10 cities
Top 10 cities contribution to volume growth
Leading companies in Western Europe bakery & cereals sector by value sales (% share), 2019
Leading companies in Western Europe bakery & cereals sector by value sales (US$ Million), 2019
Leading Brands (including Private label) in Western Europe B&C sector by value sales (US$ Million), 2019
Country-level contribution to the growth of H&W Market in Western Europe, 2019-2024
Growth analysis by key pack material and pack type
Growth analysis by closure type and outers

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